Posts by category: Entrepreneurship
by John Orcutt
Building a great brand
If positioning is the battle for the customer’s mind, branding is the battle for…
by John Orcutt
History: a basis for perspective
In recent days your crystal ball may have turned cloudy, making it impossible to see past Brexit to Fixit. Problematic, of course, but not sufficient to cause you to panic…
by John Orcutt
Precision alignment: sticking the landing
Many start-ups and established organizations have figured out how to effectively launch new products and services. However, managing for growth…
by Chris Kocher
Amazon developments in IoT: a force to be reckoned with
If you’re developing products, services or platforms for the Internet of Things (IoT), don’t ignore Amazon. Like a sleeping giant awakening, over the last six months Amazon…
by John Orcutt
Selfie conscious
With mobile payments expected to reach US $620 billion this year, transaction security is more important than ever. Device manufacturers, platform players, and financial services companies…
by Chris Kocher
IoT: Where is the money? – Part 3
In my previous articles on monetizing IoT, I described some of the key drivers of IoT, the 10 main IoT areas, the importance of ecosystems and the 4 Values Framework…